There is no doubt, the reason for a 95% diet failure rate, yes 95%, is because diets do not work - lifestyle changes do. If you want to make a few lifestyle changes, you will learn that losing weight is an easy proposition. I know this first-hand.
Here's what diet free means.
D - Drink Water
I - Include Breakfast
E - Eat Often
T - Tame Your Sweet Tooth
F - Find the Fat
R - Replace Processed Food with Wholesome Close to the Farm Foods
E - Eat Until No Longer Hungry
E - Every Day Exercise